What are the top SaaS trends to watch in the coming year

In the coming year, there are several SaaS trends that are worth watching. One of the most significant is the growth of SaaS adoption in various industries. The BFSI and retail/ecommerce sectors, for example, are expected to contribute significantly to the SaaS market's growth in the coming years. Additionally, the global SaaS market is predicted to reach $10 trillion by 2030, with AI playing a role in driving this surge in revenue.

Another trend that is likely to continue in the coming year is the shift towards remote and hybrid work. As a result, SaaS tools that support collaboration, CRM, sales, and video conferencing are likely to remain popular. Meanwhile, companies are also migrating from SaaS to PaaS to take advantage of the greater flexibility and customization that PaaS offers.

Another notable trend is the increasing importance of SaaS customer success teams. As the SaaS market grows and expectations evolve, these teams will play a critical role in ensuring that customers are satisfied with their SaaS products and are able to derive maximum value from them. Finally, the use of AI in SaaS products is also likely to become more widespread, as companies seek to leverage AI to improve the functionality and versatility of their offerings.